AI: Brand and Consumer Experience

Tuesday, April 22nd, 2025 - A Virtual Event

8 – 8:50 PM: Eastern Time Zone

An Evening Keynote Roundtable

21st Century Consumer: The Technology & Brand Gateway Experience

Our global community is no shrinking violet. The “21st Century Consumer” is engaged each day on multiple devices and enthusiastic about it. Ninety percent believe that “Better Deals” are available online so it not surprising the seventy percent of Americans purchase online. And those numbers will grow dramatically as the technology and experience becomes more effective and enjoyable. This conference is about engagement, loyalty, experience and now we add the idea of “Intelligence.” This “Ecosystem” was not created overnight, and it was not by design. No one believed at the introduction of “Internet E-Commerce” in 1996 that “Immersive Technologies,” smartphones and now “Artificial Intelligence” would enter our cultural mainstream. With this opening Keynote Roundtable and in this conference, we will champion the achievement of “Design,” “Brand Experience,” and “Advanced Intelligence” in serving “The 21st Century Consumer.”

Michael Olaye, EVP, Managing Director, Huge, Moderator

Speakers to be announced

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    Michael Olaye

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Michael Olaye, EVP, Managing Director, Huge: With an illustrious career spanning over 25 years in the digital industry, Michael has seamlessly intertwined technology, creativity, growth, and product development to establish his distinguished reputation. Currently holding the position of Senior Vice President and Managing Director for Strategy and Innovation at R/GA, he brings forth his exceptional expertise and visionary leadership. He works with industry-leading organizations, creating products and services powered by automation within Health, automotive, travel, and finance. Michael has held a variety of C-suite roles that give him a unique insight into how technology turns organizations on or off, from being the CEO of ad agency Dare, where he was responsible for repositioning the agency as an experience-driven digital company - and as Group Chief Technology officer at Oliver Agency and Head of Technology & Innovation at Havas London. Between 2001 and 2010, Olaye worked at digital creative agency U-Dox, where he was a founding member and head of digital and served clients including Adidas, Nickelodeon, and EMI. Earlier in his career, Olaye worked as a software engineer and flash animator. Olaye studied Electrical Engineering at the London Metropolitan University. Michael's outstanding contributions have garnered widespread acclaim, reflected in his receipt of numerous prestigious accolades, including Cannes Lions, LIA, D&AD, Guldagget, Eurobest, Cristal, and Clios.

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