July 18th, 2023

Virtual and Online

Free of Charge to Attendees

AI Summit Agenda




"AI: Breaking the Net" - The Online Summit

Tuesday, July 18th, 2023

5:00 PM - 5:25 PM - Eastern Time Zone

Session II:

Generative AI Coca-Cola x Open AI Campaign

Chris Branch is one of the leading-edge Generative AI technologists that the Coca-Cola organization "discovered" to contribute to its recently produced Coca-Cola x OpenAI Generative AI-based marketing campaign. Digital Hollywood is pleased that he could share his "Creative Journey" working on this project.

Chris Branch, Managing Director, Seedily


Chris Branch, Managing Director, Seedily: You might be familiar with the term "a comedian's comedian"… Well in a similar vein, Seedily, our compact yet capable two-person 'micro-agency' often receives the accolade of being "the agency of agencies" - a badge of honour we carry with pride. If this concept is new to you, it essentially means that we are probably the go-to choice for your favorite Social Media

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agencies, and the reason is straightforward: We take the reins of their LinkedIn management, relieving them of that specific task. Our agency clients are typically immersed in B2C social media marketing for their clients on platforms like TikTok, Instagram, and Facebook. However, they often lack focus on B2B social marketing, a niche requirement of their agency business, which is where we come in. LinkedIn, with its distinct B2B Social Marketing ecosystem, is quite different from their more familiar platforms. Consequently, they entrust their LinkedIn presence to us. We deploy wholly organic content strategies through our unique 'LinkedIn Theme Page methodology', a community-building approach we've crafted to spark thousands of inbound conversations for our agency clients within their ideal target markets. While we hold a fondness for agencies (being one ourselves and inherently understanding their needs), our services are far from exclusive. We cordially invite all individuals and companies to contact us for their content marketing requirements. We have had the privilege of contributing to a multitude of high-profile projects, including a recent Coca-Cola x OpenAI Generative AI-based marketing campaign. Furthermore, we've worked with some of the world's most renowned brands and agencies, such as; Unilever, Accenture, Paramount, Nickelodeon, BBC, KPMG, Dyson, Asics, Leo Burnett, and Ogilvy, all of whom we're honored to call clients.




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