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The Strategic Tracks
Wednesday, March 18th
Track I. Day Long Strategic Track
Day Long Strategic Track
The Web, Social Media and Advertising: Transforming and Disassembling the World of Traditional Media and Communications
10:45 AM - Noon
Session A:
Widgets as a Platform: Content, Commerce, Communications
Jen Cooper, CEO, Mixercast
David A. Yovanno, CEO, Gigya
Hooman Radfar, CEO, Clearspring
Ken Venturi, Chief Creative Officer, SVP Media and Interactive, National CineMedia
Daniel O’Connell Offner, Partner, Nixon Peabody LLP
Corey Ferengul, Executive Vice President of Marketing, Macrovision
Sun Jen Yung, Managing Director, Nightwood Capital, Moderator
For Session Description and Speaker Bios Click Here

12:30 PM - 1:45 PM
Session B:
Advertising NEXT: Social Networks, TV & Video, Broadband, Mobile and Games
Amanda Richman, Senior Vice President, Director of Digital, MediaVest USA
Faris Yakob, Chief Technology Strategist, McCann Erickson
Janet Eden-Harris, Vice President | J.D. Power and Associates
Richard Jalichandra, CEO, Technorati
Dean Carignan, Director, Advertising Business Strategy, Entertainment & Devices Division, Microsoft Corporation
Darcy Lorincz, CEO, Origin Digital
Robert Friedman, President of Entertainment and Media, @radical.media
Mark J. Kapczynski, Chief Operating Officer, Kontrol Media, Moderator
For Session Description and Speaker Bios Click Here

2:15 PM - 3:30 PM
Session C:
Video Advertising: How New Consumer Habits Are Driving the Advertising Community to Innovate, and the Challenges with Scale
Laurent Stanevich, SVP, Digital Strategy, Enfatico
Rebecca J. Paoletti, Senior Director, Video Strategy, Yahoo! Inc.
Federico Grosso, Senior Vice President, Business Development, blinkx
Brad Davis, Senior Vice President and West Coast Multimedia Lead, Disney Online Ad Sales
Nick Moore, EVP, Chief Creative Officer, New York, Wunderman
Beth Uyenco Shatto, Global Research Director, Microsoft
Gus Warren, Vice President of Strategic Partnerships, Spot Runner
Steve Robinson, President, Panache, Moderator
For Session Description and Speaker Bios Click Here

Thursday, March 19th
Track I. Day Long Strategic Track
The Future of Advertising Track
10:45 AM - Noon
Session A:
Advertising Strategy, Expenditure and Analysis: Broadcast and Cable vs. the New Platforms: Broadband, Social Networks, Mobile, VOD & PVR
Marc Ruxin, Executive Vice President, Chief Innovation Officer, McCann Erickson San Francisco
Scott L Brown, SVP Strategy & Digital Platforms, The Nielsen Company
Jen Soch, Vice President, Activation Director of Advanced TV, MediaVest USA
Brandon Berger, Vice President, Digital Innovation, MDC Partners
Nan-Kirsten Forte, Executive Vice President, Consumer Services, WebMD
Kirk Cheyfitz, CEO, Story Worldwide
Terry S. Bienstock, CEO, Mobilactive Media, LLC., former EVP & General Counsel, Comcast Cable, Moderator
For Session Description and Speaker Bios Click Here

12:30 PM - 1:45 PM
Session B:
Hypertargeting: Ad Networks, Ad Serving and Ad Targeting
Russ Fradin, President, Adify
Anne Hunter, Vice President, Platform-A Strategic Advertising Solution, AOL
Carrie Frolich, Managing Director, Digital Media, MEC Interaction, Mediaedge:cia
Stephen Butler, Managing Partner, Communications, Media and Entertainment Industries, Teradata Corporation
Scott Wensman, Director, Media Strategy and Content Interpublic Emerging Media Lab
Kevin Krossing, Managing Director, Digital Marketing, Saatchi & Saatchi Canada
Steven Abraham, Global Leader, Media & Entertainment Practice, IBM Global Business Services, Moderator
For Session Description and Speaker Bios Click Here

2:15 PM - 3:30 PM
Session C:
Advertising Accountability: Metrics and Analytics around Video, Social Media, P2P and User Generated Media
Debbie Solomon, Senior Partner, Managing Director, Business Planning, Mindshare
Ken Papagan, President & Chief Strategy Officer, Rentrak
Vipin Mayar, EVP, Global Director of Data and Analytics, MRM Worldwide
Anthony Psacharopoulos, Senior Vice President, comScore, Inc.
Todd Narwid, Vice President, New Media, NDS
Jon Gibs, Vice President, Media Analytics, Nielsen Online
John Lowell, Vice President/Director, Research and Analytics, Starcom USA
Mark Ghuneim, CEO, Wiredset, Moderator
For Session Description and Speaker Bios Click Here






Scroll Down to see complete 2009 Agenda

Next Year's Media Summit will be held March 10-11, 2010 - at the McGraw-Hill Building, 49th St. and 6th Ave. in New York City - the agenda will be posted October 1st.

This page is an Archive of this past year's 2009 event:
The Event: 2009 Media Summit • New York
Date: March 18-19, 2009
Location:
McGraw-Hill Building, 49th St. & 6th Ave., New York City

To See Video from the Conference - Click Here

Attendee & Press Registration - Click Here


For full length videos of past Digital Hollywood Events - Click Here

"Global Media + Technology Innovation = Communications Revolution"


Click on the Image - This is a Flip-Book of the Media Summit Program - when the Image has come up on your computer, click on the right edge of the page and it will function like a printed magazine






Special Event Added
S&P Media & Entertainment Credit Ratings
Breakfast & Panel Discussion
(Click here to register)
Date: March 19th, 2009
7:30 AM

Panelists include:
Heather Goodchild, Managing Director and Team Leader, Media & Entertainment, Standard & Poor’s
Richard Siderman, Managing Director, Telecommunications and Cable, Standard & Poor’s
Michael Altberg
, Credit Analyst, Standard & Poor’s
Emile Courtney, Credit Analyst, Standard & Poor’s
Deborah Kinzer, Credit Analyst, Standard & Poor’s
Andy Liu, Credit Analyst, Standard & Poor’s
Senior credit analysts from the Media, Entertainment, Telecommunications & Cable sectors discuss their views of the impact of the credit crisis and recession on key industry sectors: Which areas are hardest hit? What will an upturn look like? What are the secular and cyclical aspects that may -- or may not -- hinder recovery.

The 2009, Media Summit New York is the Premier International Conference on Media, Broadband, Advertising, Television, Cable & Satellite, Mobile, Publishing, Radio, Magazines, News & Print Media and Marketing

Keynote Speaker
Steven A. Ballmer, Chief Executive Officer, Microsoft Corporation - Bio Information - Click Here













Keynote Speaker
Jeff Zucker, President and Chief Executive, NBC Universal - Bio Information - Click Here
















Keynote Speaker
Philippe Dauman, President and Chief Executive Officer, Viacom Inc.
- Bio Information - Click Here



Wednesday, March 18th, 2009

Media Summit SuperSessions
8:15 AM
Registration Open

9:00 AM
Welcome & Introduction

9:15 AM – 10:15 AM
Keynote Speaker
Jeff Zucker, President and Chief Executive, NBC Universal - Bio Information and Video - Click Here
One on One Conversation with:
Ellen Pollock, Executive Editor, BusinessWeek

10:45 AM - Noon
Session A:
The Changing Face of Media and News: The Power, The Influence, The Challenge of the Economy and Social Change
Michael Wolff, Columnist, Vanity Fair
Michael Oreskes, Senior Managing Editor, The Associated Press
Kevin Yen, Director of Strategic Partnerships, YouTube
Ellen Weiss, Vice President for News, NPR
Jon Fine, Columnist, BusinessWeek, Moderator
For Session Description, Speaker Bios and Video Click Here

Session B:
Contextual Media & Advertising: Transforming and Redefining the Relationship Between the Consumer, Advertising and Media Platforms
Greg Johnson, SVP, executive creative director, William Morris Agency
Mark Renshaw, EVP, Digital Practice Lead, Leo Burnett - Arc Worldwide
Tim Hanlon, Executive Vice President/Managing Director, VivaKi Ventures
Bant Breen, EVP,Global Director of Strategic Development & Innovation, Interpublic
Trevor Kaufman, CEO, Schematic
Duane Bray, Partner, IDEO
Doug Scott, President, OgilvyEntertainment, Moderator
For Session Description and Speaker Bios Click Here

12:30 PM - 1:45 PM
Session A:
Hollywood and the Digital Consumer: How Technology, Content and Services Establish the Next Level of Consumer Entertainment Experience
Chris Di Cesare, Head of Marketing and Programming, YouTube
Miles Beckett, Co-Founder and CEO, EQAL, Co-Creator and Executive Producer, lonelygirl15 and KateModern
Jason Kirk, Vice President, Video and Entertainment, MySpace
Karin Gilford, Senior Vice President of Fancast and Online Entertainment, Comcast Interactive Media
Robert Bavis, Partner, IBM Global Business Services
Ira Rubenstein, Executive Vice President, Global Digital Media Group, Marvel Entertainment, Inc., Moderator
For Session Description, Speaker Bios and Video Click Here

Session B:
The Television Ecosystem: Cable, Telco, High Definition, Broadband, Mobile, Satellite - Defining the Future of Entertainment and Communications
Landel Hobbs, Chief Operating Officer, Time Warner Cable
Roger Keating, Senior Vice President, Hearst-Argyle Television
Guido Baumhauer, Director of Strategy, Marketing and Distribution, Deutsche Welle
Joanna Drake Earl, Chief Operating Officer, Current TV
Marc DeBevoise, SVP, Business Development and Strategy, Starz Media LLC
Rebecca Glashow, Senior Vice President, Digital, Media Distribution, Discovery Communications
David Keefe, Global Director, Media and Entertainment Practice, Siegel+Gale
Ed Moran, Director of Product Innovation, Deloitte, Moderator
For Session Description and Speaker Bios Click Here

2:15 PM - 3:30 PM
Session A:
Global Media and Advertising: The Transition - TV, Broadband, Mobile and Social Media
Bob Jeffrey, Chairman and CEO, JWT Worldwide
Eileen Campbell, CEO, Millward Brown Group
Lee Doyle, CEO, Mediaedge:cia
Mark J. Penn, President of Penn, Schoen and Berland and Worldwide President & CEO, Burson-Marsteller
Carl Fremont, EVP, Global Media Director, DIGITAS
Bill Battino, GBS Managing Partner, IBM Global Communications Sector, Moderator
For Session Description, Speaker Bios and Video Click Here

Session B:
The Broadband Economy: Video, Communications, Personalization, Social Media, Content, Lifestyle and Advertising Ecosystem
Brian Hall, GM Windows Live, Microsoft
Greg Clayman, EVP, Digital Distribution & Business Development, MTV Networks
Rob King, Editor in Chief, ESPN.com
James Pitaro, Vice President and General Manager, Yahoo Sports and Entertainment
Alexandra Levy, Director, Branded Entertainment, Google
Shawn Gold, Partner, SocialApproach, former CMO, MySpace, Moderator
For Session Description and Speaker Bios Click Here

3:45 PM - 5:00 PM
Keynote Interview

Philippe Dauman, President and Chief Executive Officer, Viacom Inc.
- Bio Information and Video - Click Here
One on One Conversation with:
Ronald Grover, Los Angeles Bureau Chief, BusinessWeek

5:00 PM - End-of-Day Reception - Auditorium Lobby
Hosted by J.D. Power








Wednesday Workshops, March 18th
Day Long Strategic Track
The Web, Social Media and Advertising: Transforming and Disassembling the World of Traditional Media and Communications
10:45 AM - Noon
Session A:
Widgets as a Platform: Content, Commerce, Communications
Jen Cooper, CEO, Mixercast
David A. Yovanno, CEO, Gigya
Hooman Radfar, CEO, Clearspring
Ken Venturi, Chief Creative Officer, SVP Media and Interactive, National CineMedia
Corey Ferengul, Executive Vice President of Marketing, Macrovision
Daniel O’Connell Offner, Partner, Nixon Peabody LLP
Sun Jen Yung, Managing Director, Nightwood Capital, Moderator
For Session Description and Speaker Bios Click Here

12:30 PM - 1:45 PM
Session B:
Advertising NEXT: Social Networks, TV & Video, Broadband, Mobile and Games
Amanda Richman, Senior Vice President, Director of Digital, MediaVest USA
Faris Yakob, Chief Technology Strategist, McCann Erickson
Janet Eden-Harris, Vice President | J.D. Power and Associates
Richard Jalichandra, CEO, Technorati
Darcy Lorincz, CEO, Origin Digital
Dean Carignan, Director, Advertising Business Strategy, Entertainment & Devices Division, Microsoft Corporation
Robert Friedman, President of Entertainment and Media, @radical.media
Mark J. Kapczynski, Chief Operating Officer, Kontrol Media, Moderator
For Session Description and Speaker Bios Click Here

2:15 PM - 3:30 PM
Session C:
Video Advertising: How New Consumer Habits Are Driving the Advertising Community to Innovate, and the Challenges with Scale
Laurent Stanevich, SVP, Digital Strategy, Enfatico
Rebecca J. Paoletti, Senior Director, Video Strategy, Yahoo! Inc.
Brad Davis, Senior Vice President and West Coast Multimedia Lead, Disney Online Ad Sales
Federico Grosso, Senior Vice President, Business Development, blinkx
Nick Moore, EVP, Chief Creative Officer, New York, Wunderman
Beth Uyenco Shatto, Global Research Director, Microsoft
Gus Warren, Vice President of Strategic Partnerships, Spot Runner
Steve Robinson, President, Panache, Moderator
For Session Description and Speaker Bios Click Here

Wednesday, March 18th - The Dinners
Hosted Events
A) Evening Dinner
Media, Strategy and Vision: “Making Lemonade Out of Lemons: Why This Market Is Actually Good for Business”
Hosted by:
Penn, Schoen and Berland & Burson-Marsteller

Speakers:
Mark J. Penn, President of Penn, Schoen and Berland and Worldwide President & CEO, Burson-Marsteller
Charlie Holleran, former Chief Communications Officer, Ford Motor Company
Tom Kunz, CEO, Century 21
Bio Information - Click Here

Dinner II.
The BusinessWeek Dinner
Jon Fine, Columnist, BusinessWeek, Host
Guests:
Michael Wolff, Columnist, Vanity Fair
Jeff Jarvis, Journalist, BuzzMachine

Thursday, March 19, 2009
9:00 AM
Summit Welcome and Introduction

9:15 AM - 10:15 AM
Keynote Speaker
Steven A. Ballmer, Chief Executive Officer, Microsoft Corporation
- Bio Information and Video - Click Here
One on One Conversation with:
Steve Adler, Editor-in-Chief, BusinessWeek

10:45 AM - Noon
Session A:
Media, Entertainment, Technology and Money: Funds, Mergers, Acquisitions, Takeovers and Targets
Richard J. Bressler, Managing Director, Thomas H. Lee Partners, L.P.
Jonathan Miller, co-founder, Velocity Investment Group
Richard Wolpert, Managing Director, Mail Room Fund
Robert C. Raciti, Ph.D., Senior Vice President, Industry Strategist, GE Capital Media, Communications & Entertainment
Imran Khan, Managing Director, J.P. Morgan
Tuna N. Amobi, Director, Consumer Discretionary, Media & Entertainment, Standard & Poor’s Equity Research, Moderator
For Session Description, Speaker Bios and Video Click Here

Session B:
Media 2.0 - Publications and News: Re-Imagining of News Media, the Newspaper and Magazine Industries: Broadband, Mobile, UGM, IPTV and Advertising
Caroline Marks, General Manager, The Daily Beast
Jonathan Shar, SVP and General Manager, CNNMoney.com
Brett Wilson, SVP of Advertising, USA Today
John Soppe, Managing Director, King Digital, a unit of King Features
Smokey Fontaine, Chief Content Officer, Interactive One
Steve Zales, President, Digital, Time Inc. Lifestyle Group
Jeff Litvack, GM, Mobile and Emerging Products, Associated Press
Elizabeth Rae Rosenstein, Principal, Deloitte Consulting LLP, Moderator
For Session Description and Speaker Bios Click Here

12:30 PM - 1:45 PM
Session A:
The Web: The All-Media, All-Consuming Phenomenon – PC, Mobile & TV
Dan Suratt, Executive Vice President, Digital Media and Business Development, Lifetime Networks
Scott Kessler, Senior Director, Information Technology, Internet Software & Services and Internet Retail, Standard & Poor's Equity Research
Stephen McKenna, Vice President, Media & Entertainment, Communications, Media, and Entertainment, Hewlett-Packard
Todd Krieger, Senior Vice President, Denuo
Artie Bulgrin, SVP Research, ESPN
Danny Passman, Global Head of Programming, Joost
Diane Brady, Senior Editor, BusinessWeek, Moderator
For Session Description, Speaker Bios and Video Click Here

Session B:
The Mobile Platform 2.0: Establishing the Personalized Video, Music, and Communications Experience
Chip Canter, Vice President, Wireless Platform Development, NBC Universal Digital Distribution
Jonathan Barzilay, SVP of programming, MediaFLO USA, Qualcomm
Larry Berkin, Vice President, Ecosystem and Corporate Business Development, ACCESS Systems America
Tim Connolly, Vice President, Mobile Distribution, ABC, Disney & ESPN Media Networks
Jeremiah Zinn, Senior Vice President, Syndication & Operations, MTV Networks
Jesse Goranson, SVP of Mobile Media, Nielsen
Derek Kuhn, Vice President, Emerging Technology and Media, Moderator
For Session Description and Speaker Bios Click Here

2:15 PM - 3:30 PM
Session A:
Bridging TV and Broadband: Strategic Relationships - Advertising, Technology & Content
Fahad Siddiqui, Director Strategy & Partnerships, Business Development Americas, France Telecom
Tara Maitra, VP & GM of Content Services & Ad Sales, TiVo Inc.
Luke Bradley-Jones, EVP, Digital Media and Business Development, BBC Worldwide America
Kelly C. Egan, Senior Vice President, Business Development and Sales, Swarmcast
Ed Forman, Executive Vice President, Products and Services, ActiveVideo Networks
Richard Kang, EVP, Strategy & Business Development, MTV Networks
Jed Horovitz, President and CEO, Internet Video Archive (IVA)
Rick Doherty, co-founder and Director, The Envisioneering Group, Moderator
For Session Description, Speaker Bios and Video Click Here

Session B:
Future Media: Applications, Infrastructure & Devices – Reimagining a Broadband and Mobile Universe
George Linardos, Vice President, Product Management, Media, Nokia Inc.
Sam Farraj, AVP Strategy and Product Development, AT&T
James Henderson, Jr., Vice President of Strategic Procurement, Comcast Cable
Marc Henri Magdelenat, Director of Mobile Advertising Marketing & Sales, Microsoft
Perry Wu, CEO & Founder, BitGravity
John Shapiro, Product Manager, Adobe Wave
Nash Parker, Director, North American Strategy at Alcatel-Lucent, Moderator
For Session Description and Speaker Bios Click Here

3:45 PM - 5:00 PM
Session A:
Strategic Relationships: Broadband, TV and Advertising – New Content, New Platforms, New Technologies
Steve Mitgang, CEO, Veoh Networks
Chris Grosso, Senior Vice President of Emerging Digital Businesses, NBC Universal
Cynthia Nelson, COO, Todobebé
Marty Roberts, VP, Marketing, thePlatform
Dave Toole, CEO, MediaMobz
Avner Ronen, CEO & co-founder, boxee
Shahid Khan, Senior Partner, Interactive Broadband Consulting, LLC, Moderator
For Session Description, Speaker Bios and Video Click Here

Session B:
Internet Video, Advertising & Marketing: The Next Generation of Consumer Reach
Rick Song, Senior Director, Eastern US Sales, Microsoft Advertising
Jesse Redniss, Vice President, Digital, USA Network
Ziv Navoth, SVP Marketing & Partnerships, People Networks
David Jensen, Partner, IBM Global Business Services
Reggie Bradford, CEO, ViTrue
David Berkowitz, Director of Emerging Media & Client Strategy, 360i, Moderator
For Session Description and Speaker Bios Click Here

Thursday, March 19th
Day Long Strategic Track
The Future of Advertising Track
10:45 AM - Noon
Session A:
Advertising Strategy, Expenditure and Analysis: Broadcast and Cable vs. the New Platforms: Broadband, Social Networks, Mobile, VOD & PVR
Marc Ruxin, Executive Vice President, Chief Innovation Officer, McCann Erickson San Francisco
Scott L Brown, SVP Strategy & Digital Platforms, The Nielsen Company
Jen Soch, Vice President, Activation Director of Advanced TV, MediaVest USA
Brandon Berger, Vice President, Digital Innovation, MDC Partners
Nan-Kirsten Forte, Executive Vice President, Consumer Services, WebMD
Kirk Cheyfitz, CEO, Story Worldwide
Terry S. Bienstock, CEO, Mobilactive Media, LLC., former EVP & General Counsel, Comcast Cable, Moderator
For Session Description and Speaker Bios Click Here

12:30 PM - 1:45 PM
Session B:
Hypertargeting: Ad Networks, Ad Serving and Ad Targeting
Russ Fradin, President, Adify
Anne Hunter, Vice President, Platform-A Strategic Advertising Solution, AOL
Carrie Frolich, Managing Director, Digital Media, MEC Interaction, Mediaedge:cia
Stephen Butler, Managing Partner, Communications, Media and Entertainment Industries, Teradata Corporation
Kevin Krossing, Managing Director, Digital Marketing, Saatchi & Saatchi Canada
Scott Wensman, Director, Media Strategy and Content Interpublic Emerging Media Lab
Steven Abraham, Global Leader, Media & Entertainment Practice, IBM Global Business, Moderator
For Session Description and Speaker Bios Click Here

2:15 PM - 3:30 PM
Session C:
Advertising Accountability: Metrics and Analytics around Video, Social Media, P2P and User Generated Media
Debbie Solomon, Senior Partner, Managing Director, Business Planning, Mindshare
Ken Papagan, President & Chief Strategy Officer, Rentrak
Vipin Mayar, EVP, Global Director of Data and Analytics, MRM Worldwide
Anthony Psacharopoulos, Senior Vice President, comScore, Inc.
John Lowell, Vice President/Director, Research and Analytics, Starcom USA
Todd Narwid, Vice President, New Media, NDS
Jon Gibs, Vice President, Media Analytics, Nielsen Online
Mark Ghuneim, CEO, Wiredset, Moderator
For Session Description and Speaker Bios Click Here


5:00 PM - End of Day










Digital Hollywood Spring, Los Angeles
May 4-7, 2009, Loews Santa Monica Hotel - Click Here
Advertising 2.0, June 10-11, 2009, New York City, A Co-Hosted IAC - Digital Hollywood Event - Click Here
Digital Hollywood Fall, Los Angeles, October 19-22, 2009, Loews Santa Monica - Click Here
2010 CES - Advertising, Game Power, Mobile Entertainment & DH at CES, January 6-9, 2010, Las Vegas Convention Center, Click Here
Media Summit, New York - March 10-11, 2010 • McGraw Hill Building • Registration Click Here
TimeWarner Summit, Politics 2008, October 13-14, 2008, Time Warner Center, New York - Click Here
Building Blocks, August 5-7, 2008, San Jose, California - A Joint CEA - Digital Hollywood Event Click Here













Co-Located Event
Sponsored by the DCIA
The P2P MARKET CONFERENCE
Pre-Day, March 17th - Click Here










































































Speaker Selection Is Now in Process. If you would like to be considered as a speaker for this or a future event, please email your request with Speaker Bio Info, Company Backgrounder and identify the session(s) from the current agenda, email Victor Harwood: vharwood@digitalhollywood.com
For More Information on Speaking, Click Here


Prices at a Glance
Minimum Exhibit - $3250
Event Sponsor - $11,500
Premium Sponsorships begin at $21,500
Attendee Sponsorships - $4500
Program Advertising - $2850
Click Here for More Info

Registration - Click Here



The Strategic Tracks
Wednesday, March 18th
Track I. Day Long Strategic Track
Day Long Strategic Track
The Web, Social Media and Advertising: Transforming and Disassembling the World of Traditional Media and Communications
10:45 AM - Noon
Session A:
Widgets as a Platform: Content, Commerce, Communications
Jen Cooper, CEO, Mixercast
David A. Yovanno, CEO, Gigya
Hooman Radfar, CEO, Clearspring
Corey Ferengul, Executive Vice President of Marketing, Macrovision
Daniel O’Connell Offner, Partner, Nixon Peabody LLP
Ken Venturi, Chief Creative Officer, SVP Media and Interactive, National CineMedia
Sun Jen Yung, Managing Director, Nightwood Capital, Moderator
For Session Description and Speaker Bios Click Here

12:30 PM - 1:45 PM
Session B:
Advertising NEXT: Social Networks, TV & Video, Broadband, Mobile and Games
Amanda Richman, Senior Vice President, Director of Digital, MediaVest USA
Faris Yakob, Chief Technology Strategist, McCann Erickson
Richard Jalichandra, CEO, Technorati
Janet Eden-Harris, Vice President | J.D. Power and Associates
Darcy Lorincz, CEO, Origin Digital
Dean Carignan, Director, Advertising Business Strategy, Entertainment & Devices Division, Microsoft Corporation
Robert Friedman, President of Entertainment and Media, @radical.media
Mark J. Kapczynski, Chief Operating Officer, Kontrol Media, Moderator
For Session Description and Speaker Bios Click Here

2:15 PM - 3:30 PM
Session C:
Video Advertising: How New Consumer Habits Are Driving the Advertising Community to Innovate, and the Challenges with Scale
Laurent Stanevich, SVP, Digital Strategy, Enfatico
Rebecca J. Paoletti, Senior Director, Video Strategy, Yahoo! Inc.
Federico Grosso, Senior Vice President, Business Development, blinkx
Brad Davis, Senior Vice President and West Coast Multimedia Lead, Disney Online Ad Sales
Nick Moore, EVP, Chief Creative Officer, New York, Wunderman
Beth Uyenco Shatto, Global Research Director, Microsoft
Gus Warren, Vice President of Strategic Partnerships, Spot Runner
Steve Robinson, President, Panache, Moderator
For Session Description and Speaker Bios Click Here

Thursday, March 19th
Track I. Day Long Strategic Track
The Future of Advertising Track
10:45 AM - Noon
Session A:
Advertising Strategy, Expenditure and Analysis: Broadcast and Cable vs. the New Platforms: Broadband, Social Networks, Mobile, VOD & PVR
Marc Ruxin, Executive Vice President, Chief Innovation Officer, McCann Erickson San Francisco
Scott L Brown, SVP Strategy & Digital Platforms, The Nielsen Company
Jen Soch, Vice President, Activation Director of Advanced TV, MediaVest USA
Brandon Berger, Vice President, Digital Innovation, MDC Partners
Kirk Cheyfitz, CEO, Story Worldwide
Nan-Kirsten Forte, Executive Vice President, Consumer Services, WebMD
Terry S. Bienstock, CEO, Mobilactive Media, LLC., former EVP & General Counsel, Comcast Cable, Moderator
For Session Description and Speaker Bios Click Here

12:30 PM - 1:45 PM
Session B:
Hypertargeting: Ad Networks, Ad Serving and Ad Targeting
Russ Fradin, President, Adify
Anne Hunter, Vice President, Platform-A Strategic Advertising Solution, AOL
Carrie Frolich, Managing Director, Digital Media, MEC Interaction, Mediaedge:cia
Kevin Krossing, Managing Director, Digital Marketing, Saatchi & Saatchi Canada
Stephen Butler, Managing Partner, Communications, Media and Entertainment Industries, Teradata Corporation
Scott Wensman, Director, Media Strategy and Content Interpublic Emerging Media Lab
Steven Abraham, Global Leader, Media & Entertainment Practice, IBM Global Business, Moderator
For Session Description and Speaker Bios Click Here

2:15 PM - 3:30 PM
Session C:
Advertising Accountability: Metrics and Analytics around Video, Social Media, P2P and User Generated Media
Debbie Solomon, Senior Partner, Managing Director, Business Planning, Mindshare
Ken Papagan, President & Chief Strategy Officer, Rentrak
Vipin Mayar, EVP, Global Director of Data and Analytics, MRM Worldwide
Anthony Psacharopoulos, Senior Vice President, comScore, Inc.
Todd Narwid, Vice President, New Media, NDS
Jon Gibs, Vice President, Media Analytics, Nielsen Online
John Lowell, Vice President/Director, Research and Analytics, Starcom USA
Mark Ghuneim, CEO, Wiredset, Moderator
For Session Description and Speaker Bios Click Here








Partial List of this Year's Speakers Include:
Richard J. Bressler, Managing Director, Thomas H. Lee Partners, L.P.
Jonathan Miller, co-founder, Velocity Investment Group
Robert Marcus, Senior Executive Vice President and Chief Financial Officer, Time Warner Cable
Richard Wolpert, Managing Director, Mail Room Fund
Robert C. Raciti, Ph.D., Senior Vice President, industry advisor, GE Commercial Finance
Tuna N. Amobi, Director, Consumer Discretionary, Media & Entertainment, Standard & Poor’s Equity Research, Moderator
Michael Wolff, Columnist, Vanity Fair
Michael Oreskes, Managing Editor for U.S. News, Associated Press, former executive editor, International Herald Tribune
Kevin Yen, Director of Strategic Partnerships, YouTube
Jon Fine, Columnist, BusinessWeek,
Greg Johnson, Partner and President, Brands and Agencies, Agency 3.0
Tim Hanlon, Executive Vice President/Managing Director, VivaKi Ventures
Bant Breen, EVP,Global Director of Strategic Development & Innovation, Interpublic
Doug Scott, President, OgilvyEntertainment
Chris Di Cesare, Head of Marketing and Programming, YouTube
Miles Beckett, Co-Founder and CEO, EQAL, Co-Creator and Executive Producer, lonelygirl15 and KateModern
Jason Kirk, Vice President, MySpaceTV
Lewis Henderson, Senior Vice President, William Morris Agency
Ira Rubenstein, Executive Vice President, Global Digital Media Group, Marvel Entertainment, Inc.
Landel Hobbs, Chief Operating Officer, Time Warner Cable
Guido Baumhauer, Director of Strategy, Marketing and Distribution, Deutsche Welle
Joanna Drake Earl, Chief Operating Officer, Current TV
Ed Moran, Director of Product Innovation, Deloitte
Laura Lang, Chief Executive Officer, Digitas USA
Eileen Campbell, CEO, Millward Brown Group
Richard Cooperstein, Head of International, Business Development and Strategy, Facebook Inc.
Brian Hall, GM Windows Live, Microsoft
Greg Clayman, EVP, Digital Distribution & Business Development, MTV Networks
Rob King, Editor in Chief, ESPN.com
Shawn Gold, Partner, SocialApproach, former CMO, MySpace
Jen Cooper, CEO, Mixercast
David A. Yovanno, CEO, Gigya
Hooman Radfar, CEO, Clearspring
Sonya Chawla, General Manager, Advertising, Slide
Michael Berkley, CEO, SplashCast Media
Sun Jen Yung, Managing Director, Investment Banking, Collins Stewart LLC, Moderator
Amanda Richman, Senior Vice President, Director of Digital, MediaVest USA
Faris, Yakob, Chief Technology Strategist, McCann Erickson
Richard Jalichandra, CEO, Technorati
Dean Carignan, Director, Advertising Business Strategy, Entertainment & Devices Division, Microsoft Corporation
Matti Leshem, founder and CEO, Protagonist
Torrence Boone, Chief Executive Officer, Enfatico
Rebecca J. Paoletti, Senior Director, Video Strategy, Yahoo! Inc.
Tricia Wilber, EVP, Media Advertising Sales and Marketing Group, Disney
Nick Moore, EVP, Chief Creative Officer, New York, Wunderman
Beth Uyenco Shatto, Global Research Director, Microsoft
Gus Warren, Vice President of Strategic Partnerships, Spot Runner
Steve Robinson, President, Panache
Darcy Lorincz, CEO, Origin Digital

Archive of Last Year's Full Agenda - Click Here