Click on the Video Below and Sample a Session from a previous Digital Hollywood event. For Additional Video Sessions, Click Here Digital Hollywood, May 3-6, 2010 Thursday, May 6th Strategic Investigation - Drill Down Day 2:15 PM - 3:30 PM Track III - ViDeo-23, AdvUp-27 Monetizing Original Media: Broadband, Viral, Episodic Programming, Content & Advertising Video has finally reached into the merger of the entertainment, communications and technology revolution and making itself heard. Call it a Video Tipping Point, a video revolution or simply the next logical step in video to the consumer on all platforms, all the time, but something big is at hand. Video search is becoming the hot button topic and one must ask the question, what are they searching for? As broadband brings video to the consumer on any number of devices, there is no shortage of video content. From the billions of hours of already existing libraries, the daily output of the global news and content providers to the trillions of hours of "personal video," call them v-blogs, Video PodCasts, mobisodes or personal video chat, our universe is past the point of no return. We are now simply codifying the experience, giving it form and coherence. For those who are with us today, welcome to the party, because you will remember this tipping point moment forever. Patrick Bardwell, Slebisodes, The Web Guide for Web Series Josh Spector, Senior VP of Content and Marketing, Comedy.com Jason Peterson, founder and president, GoDigital William Rosenfeld, Director, Hottiegram.com Stephanie Piche, Creator/Founder, Executive Producer, Mingle Media TV Robin Rowe, Managing Editor, Hollywood Today, Moderator Josh Spector is the senior VP of content and marketing at Comedy.com and is leading the wave for a new generation of comedy on the Internet. He oversees a team that helps aggregate the funniest content available for the next generation of comedy fan. Comedy.com is a constantly updated stream of the best comedy content from all over the web – including some original content as well. Josh and his team are pushing the new wave of digital comedy to millions of users each month. No longer are brick and mortar comedy clubs or TV sitcoms the norm for the industry, comedy on the web is the future. In addition to the website, Comedy.com pushes its content via Twitter, Facebook, YouTube and MySpace, as well as a number of content partnerships. Prior to joining Comedy.com, Josh worked as a staff writer for The Hollywood Reporter and contributed to several other publications such as Variety and The Washington Times. Jason Peterson, President, GoDigital Media Group: GoDigital, based in Santa Monica, provides full service solutions for content distribution and marketing. The company has four operational areas: (i) digital music monetization, (ii) digital movie & TV monetization, (iii) digital marketing services, and (iv) supply chain management systems & services. GoDigital represents over 900,000 music copyrights, including content from famous artists such as The Temptations, James Brown, and Akon as well as over 15,000 hours of movie & TV programming with programs such as Instant Star, Lexx, and Lunar Jim. Jason also owns Symbolic Entertainment, a music video and commercial production company based in Santa Monica. Under Jason’s stewardship for the past 9 years Symbolic has grown to become a respected boutique with cutting edge directors and consistent clientele at all the major record labels. Jason has produced music videos for Sony BMG, EMI, Universal, Warner Bros, Epitaph, and No Limit Records among others. Symbolic’s clientele includes Master P, Lil’ Romeo, Ashley Tisdale, T.I., Obie Trice, Switchfoot, TobyMac, Chris Tomlin, Belinda, and Death Cab for Cutie. Symbolic’s commercial credits include spots for InBev S.A.’s Becks Beer, Verizon DSL, and Nike’s “Ole” campaign. In addition to videos and commercials, Jason has been involved in the production of seven feature films and nine television pilots. Jason remains the youngest producer to ever have produced a feature film in competition at the Sundance Film Festival (“The Beat”, Sundance 2003). The foundation for his work is a J.D. from Pepperdine University Law School and a business degree with an emphasis in Cinema / Television from the University of Southern California’s Marshall School of Business. Patrick Bardwell, founder and president, Slebisodes: Patrick is an entrepreneur, online video consultant, writer, producer, and a social & entertainment marketer. His current venture, Slebisodes.com, is an online program guide for web series. Patrick realized the exploding web series industry needed a central resource to list it’s over 260 web series, aggregate industry news, and provide an updated calendar for current and upcoming web series’ episodes. Content producers and online media professionals from throughout North America and Europe are reaching out to Patrick for his extensive knowledge of the web series industry. He also started his own production and consulting company, Old South Entertainment, LLC (OSE), where his latest endeavor is launching an Internet TV channel. He’s also judged at web series and film festivals. Before Slebisodes and OSE, Patrick was with Robinsons-May Department Store corporate office as an Events Coordinator where he managed a $1 million Advertising and Operations annual budget creating events at all 77 store locations with national partners NBC, Sony, Disney, Office Depot, and Southwest Airlines. When Patrick isn’t developing new ideas, he’s perfecting his gumbo and BBQ skills. He received a B.S. in Environmental Management Systems from Louisiana State University and currently resides in Los Angeles. Stephanie Piche, Executive Producer, Mingle Media TV: Founder of the newly launched "Social TV" site MingleMedia.TV, Stephanie is a serial entrepreneur with over 20 years sales and marketing experience in start-up technology in traditional and new media, CPG and Fortune 500 clients. At Mingle Media LLC, she has created a "Social TV" network with several daily live streaming, hour long, interactive web-show broadcasts, hosted by celebrities, popular bloggers, authors, experts in their fields from fitness to fashion, comedians, TV & radio personalities and more that are recorded and distributed from iTunes to newspaper portals. Her unique approach to content development and authentic brand engagements are creating a sea-change in the advertising world and puts her at the forefront in building trusted brand relationships with consumers. After spending several years in the newspaper industry, she spent eight years working in Silicon Valley with several start-up technology companies, leading teams to develop retail and network infrastructure technology (SaaS) platforms while building brand experiences that provided quantifiable results to the bottom line. During her career, she has led over 35 technology based product launches from software to several mobile apps and two social networking video-centric communities (one being MomTV.com - which was voted in the "Top 5 of online TV networks" in Dec 2009). Stephanie has also worked with several television producers to build a social marketing campaign to help delivery on the fan promise for their show sponsors in addition to building social campaigns for retail manufacturers for online branding increasing their sphere of influence. A pioneer on the Internet pre-1994, she has adapted new tools and technologies to create innovative solutions for projects she is working on. In addition to being an avid sailor, she thrives on learning new technologies and how they can help make life more engaging. Stephanie has received the Presidents Club award for sales, Under the Radar Audience Choice Award, Top 50 Tweeples 2009, Mom's Choice Award 2009, founder/president of a NY National Association of Female Executives (NAFE chapter), founder/president itSMF Portland chapter, past industry speaker: WITI, Silicon Valley Marketing Group, Int'l Newspaper conferences, and Digital Hollywood as well as regular columnist to MediaPost, Ashoka's Changemakers.com MommyMovement Project and other industry related publications. Robin Rowe, Managing Editor, Hollywood Today: Robin Rowe started his career as an NBC-TV technical director of broadcast news. From there he went to NBC WMAQ-TV Chicago where he built the most robotic TV studios in the world. After many years as a software developer and corporate trainer, he was invited to join the University of Washington as a C++ instructor. Next, Rowe became an employee of the navy as a professor and research scientist at the Naval Postgraduate School. That led to becoming chief technologist and enterprise manager at a Fortune 500 defense company. While there he created a video editing system sold into more than 100 TV stations. He also sailed on an aircraft carrier to test at sea monitoring systems he'd developed for military analysts. Rowe founded MovieEditor.com in 1999. For the last ten years he's provided technology and management services to companies such as DreamWorks and the BBC. He speaks as a technology expert at conferences in the U.S. and abroad. He writes for many publications.