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Digital Hollywood, October 27-30, 2008
Tuesday, October 28th
3:50 PM - 5:00 PM – Special Workshop
Workshop A:
Delivering Video Programming - Streaming and Live Broadband and Mobile: The Next Consumer Entertainment and Information Experience
Broadband video is at the very core of our industry – if not our very lives. All communication - from traditional media to social networks and personal sites are all about video. As an industry, the challenge of delivering that video content must be built into the very equation of company survival. Whether your company webcasts content – live or archived, provides users upload or even interactive options, building, developing and maintaining video capabilities is at the top of your daily activities. Video is not an optional offering, it is at the heart of every company’s future.
Gary Baker, founder and CEO, ClipBlast!
Kelly Egan, Vice President, Business Development, Swarmcast
Perry Wu, CEO & Founder, BitGravity
Jonathan Lee, EVP Business Development, PiCAST Streaming Solutions
Sarig Reichert, co-founder & VP Marketing, Flixwagon
Mitchell Linden, Senior Vice President of Business Development, Reality Digital
Howard Greenfield, Industry Strategist & Columnist, Go Associates, Moderator

Gary Baker, founder and CEO, ClipBlast!: Gary has focused his 20-year career at the intersection of television, interactive media, and the Internet. He previously served as a management consultant for IBM Interactive Media, leading Internet strategy, live webcasts and web application development for clients including Hertz, Toyota, the Grammys, PGA Tour, and CompUSA. Independently, he consulted and provided strategic direction to CinemaNow, Inc., the first website to offer video-on-demand. He also has directed and produced children's television programs, music video and sports programming for the Walt Disney Company, Dick Clark Productions, and ABC. Baker has previously spoken at various media conferences, including the DMA, Digital Hollywood, Digital Coast, CTAM, iHollywood Search and Media, Video on the Net, DEMOFall07 and most recently CES 2008. In public forums, he invariably zeroes in on interactive media, convergence and the bridges connecting creative, technology and entertainment. Founded in 2004, ClipBlast! provides pioneering Web-wide video search that uses patent-pending technology to continuously update the largest index of video content across the Internet. ClipBlast!'s fast, easy interface gives users instant access to millions of quality, highly relevant, targeted video clips from the world’s major media brands, independent producers and individuals – video that informs, enlightens, inspires and entertains. The company is based in Agoura Hills, Calif.

Kelly Egan is vice president of business development of Minneapolis and Tokyo-based Swarmcast, the inventor of grid network content distribution via the Internet. He is responsible for all facets of Swarmcast’s business development and sales activities. Formerly the director of entertainment strategy at Best Buy, Kelly developed strategic initiatives targeting new media distribution platforms, mobile entertainment, and digital content opportunities. He has been active in the field of media and entertainment for more than ten years, and has worked in both creative and management roles in the film, music, television and interactive entertainment industries. Prior to joining Best Buy, Kelly founded the international film and television distributor, Kegan Entertainment, where he led both property acquisition and territory sales responsibilities and completed numerous worldwide distribution agreements at the MIPCOM and MIPTV markets in Cannes. Previously, Kelly was an associate in the Media and Entertainment practice at IBM Global Strategy Consulting. Specializing in Digital Film and Interactive Television, he was instrumental in developing and executing digital strategies for numerous global entertainment conglomerates, film studios and music labels. Prior to IBM, Kelly led Internet Strategy at video game publisher, Activision. While at Activision, he supervised the online marketing for many blockbuster titles, including: Quake II, Interstate-76 and Dark Reign. Kelly has been a frequent speaker on media and entertainment topics at numerous universities and industry events. He is also a board director for IFP North (Independent Feature Project), supporting independent film and is a member of the Mobile Entertainment Forum, a global organization leading development of mobile entertainment. Kelly began his career as a television producer at Chicago PBS affiliate, WTTW, producing the movie review program Sneak Previews and WorldStage Chicago, which received the Emmy in 1995 for Best Musical Special. He holds a BA in Mass Media Studies and Film from Loyola University of Chicago and an MBA from The Thunderbird School of Global Management.

Mitchell Linden, Vice President of Business Development, Reality Digital: Mitchell joined Reality Digital after serving as Senior Vice President of Digital Media at BBC Technology and Siemens Business Services - Media, and at iXL. Mitchell has enjoyed the opportunity to work with broadcasters and media organizations around the world including BBC, ESPN, DirecTV, “3”, Thomas Dolby's Beatnik and NPR to solve the challenges, and exploit the opportunities, associated with producing, managing and distributing rich media over IP, terrestrial and satellite networks. Mitchell helped to realize the implementation of some of the most innovative, transformational media projects, all following a career directing and editing feature films, trailers, television, music videos and commercials in Hollywood. Mitchell created programs for leading entertainment industry clients including Capitol Records, Entertainment Tonight, Columbia Tri-Star, New Line Cinema, ABC Disney, and E!





Sarig Reichert, co-founder & VP Marketing, Flixwagon: A marketing and R&D veteran in the Internet and mobile services industries for over 10 years, Sarig Reichert brings a unique approach to international marketing programs and communications innovations. Prior to his position with MyFrame, Mr. Reichert held senior positions at BVR systems, Odigo and Comverse Americas, where he was responsible for product marketing with a focus on bringing in tier-1 accounts such as AT&T and Verizon Wireless.

Howard Greenfield, Industry Strategist & Columnist, Go-Associates: He is a digital media and business development strategist as well as an accomplished columnist, widely published around the world. Howard has held senior management and consulting positions with Sun Microsystems, Informix Software, British Telecom and Apple Computer. He was the creator and leader of Sun's first Media Lab and completed graduate studies at Stanford University. For the last two decades, Howard has been a successful technology developer, manager, educator and writer. In addition to front-line collaborative development ventures with Xerox PARC, Ericsson and the American Film Institute, he has held leadership roles involving early stage start-up companies and mature corporations, three of which were subsequently acquired by Ariba, IBM and Microsoft. Howard has presented and moderated at conferences throughout Silicon Valley, Europe, and Asia. He has served on government and cultural advisory boards such as the State of California, UK Trade & Invest, CNET and others. He also worked in the Apple Classroom of Tomorrow research and development, and is currently a board member of BlueVoice.org, an Internet media non-profit dedicated to protecting ocean life and habitats.