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Digital Hollywood
Wednesday, October 31st
2:15 PM - 3:30 PM
Track II:
Subscription, Download & Advertising Models in Broadband: Entertainment, News & Information Content Distribution
The conversation is about revenue generation, advertising, subscription and download purchase. Whether it’s the cable, satellite and Internet SVOD/VOD industry, the music streaming and MP3 industry, the radio industry or the information content industry, everyone is experimenting with forms of pay access to content. In the cable industry, the original subscription model is being gussied up with new packages, genre choices and greater access to content. In the music industry, the goal is to strike some a necessary answer to the upside down world of illegal P2P, and in the news and content industry, subscription models are being tested out every day to determine customer appetites. The question of which subscription or download model will serve which type of product is yet to be determined. In this session however, we bring together companies who are investing their futures on the answer.
Lewis Rothkopf, VP of Business Development, Paltalk
Jason Henderson, Games Product Manager, Verizon Communications
Mariana Danilovic, Managing Director, Hollywood Portfolio, LLC
Dr. Lars Buttler, CEO, Trion World Network
Richard M. Anderson. President & CEO, Zip.tv
Michael Weiss, President & CEO, StreamCast Networks
Brendan Hart, Director of Marketing, National Geographic Digital Media
Lauren Cole, President, Lauren Cole Media, Moderator

Rick Anderson
is President and CEO of Zip.tv, Canada’s online video service. Rick has been directing projects, campaigns and companies, and providing strategic advice and counsel to clients, for over 20 years. He has served as an adviser to the Momentous.ca Group of Companies for five years, and has directed Zip.tv's potential and opportunity since its launch. Rick serves on several corporate and community boards of directors, including as president of his own advisory company ASCI Anderson Strategic Consulting Inc, as a director of the Canadian Internet Registration Authority, as director and chairman of publicly-traded Nuvo Network Management Inc., and as a director of the Ottawa Centre for Research and Innovation. Prior to launching his own executive consultancy, Rick spent fifteen in years in senior executive positions with Hill & Knowlton, in Canada, the United States and Europe, advising major corporations, governments and organizations around the world, and directing H&K's advanced technology practice. Rick has been actively involved in numerous Canadian political campaigns and worked on Parliament Hill. He is director of the Fireweed Democracy Project, a member of the boards of the Manning Centre for Building Democracy and Fair Vote Canada, and a frequent public affairs commentator in national media such as CBC TV and CBC Newsworld, CBC Radio, the Toronto Star, the Ottawa Citizen and the Edmonton Journal.

Jason Henderson, Games Product Manager, Verizon Communications: Jason Henderson, Games Product Manager, Verizon: Jason Henderson joined Verizon in August 2005 as the company’s first games product manager. Henderson has played a critical role in Verizon’s recent foray into the games market. Henderson, a Texas attorney, has spent the last 10 years in the games industry. He was credited on games as early as 1997 and as recently as 2005. For Electronic Arts/ Westwood Studios, he served as screenwriter on number one-selling titles "Command & Conquer: Red Alert 2" and story designer on "Command & Conquer: Renegade." He was a screenwriter and voice for Microsoft’s ‘Freelancer," Ubisoft’s "Conquest: Frontier Wars," and Ion Storm’s "Deus Ex: Invisible War." Henderson is the creator of several comic book series including, "Sword of Dracula" and the author of five science fiction novels, including the Warner best-seller "Highlander: The Element of Fire," and "the Iron Thane." He has also penned novels for Marvel's Incredible Hulk, X-Men and Spider-Man. As a screenwriter and story consultant, Henderson has written scripts for Universal Studios, Microsoft Games, Electronic Arts, Digital Anvil, Human Code, Warner Multimedia, Kinesoft, and has written extensively on Japanese animation and pop art. Henderson earned his BA from University of Dallas in 1993 and his JD from Catholic University of America, Columbus School of Law in Washington, D.C., in 1996. Henderson lives in Texas with his wife and two daughters.

Mariana Danilovic, Managing Director, Hollywood Portfolio, LLC: Mariana is the founder and Managing Director of Hollywood Portfolio, LLC, a developer, owner and operator of digital media companies. Mariana developed the Eco Your Life television show and digital media concept with Jane Sparango, former Producer of Lifestyles of the Rich and Famous, as well as the Boom cable network, an entertainment channel for baby boomers. Previously, Ms. Danilovic was the Chief Executive Officer of Women in Technology International. Ms. Danilovic also founded and directed the Digital Media Incubator at KPMG LLP. This group developed numerous entertainment and digital media companies, including CatchTV, Digital Entertainment Network (DEN), E-Poll, Enband, FirstLook.com, Market Wire, mySMART, QSTV, Tonos, Thirsty, WalkThisWay. The strategic investors in these ventures included Intel, Hewlett-Packard, LG Electronics and Cox. The group successfully facilitated the sale of the Well to the Salon prior to its initial public offering. The companies Ms. Danilovic developed at KPMG LLP received first round institutional funding from such well-known venture capital firms as Kleiner Perkins, Sequoia Capital, Hummer-Winblad, Constellation Partners, Softbank and North Star Ventures. Prior to joining KPMG, Ms. Danilovic headed business development for Peter Guber’s Mandalay Entertainment. She also was part of the management team for the $60 million media fund at Sony Pictures Entertainment that made investments in media companies worldwide. Ms. Danilovic also worked with Michael Milken’s Knowledge Exchange and at the Twentieth Century Fox International Television Group. Prior to attending business school, Mariana worked in Product Management as well as Mergers and Acquisitions for Transamerica and SunAmerica. Ms. Danilovic currently served on the Board of Directors of the VIC Network, the Board of Directors of Tim Draper’s Zone Club, California Culture Net, and was a member of former Los Angeles Mayor Richard Riordan's Digital Coast Roundtable. She serves on the Board of Advisors of Pixsy, VoiceIndigo, and CosmoTV. Mariana earned a Masters in Business Administration from the Anderson Graduate School of Management at UCLA, and a Bachelor of Arts in Mathematics from University of California, San Diego.

Michael Weiss, President & CEO, StreamCast Networks: Entertainment industry veteran, Michael Weiss first joined StreamCast Networks, formerly known as MusicCity.com, as its President & CEO in April 2000. Weiss was responsible for re-positioning the company from an Internet radio provider into a peer-to-peer powerhouse and the world’s largest peer-to-peer consumer software provider. Under Weiss’ leadership, the company introduced the wildly popular "Morpheus" peer-to-peer file sharing software. Within 4 months of launch, "Morpheus" achieved legendary status: 20+ million users, # 1 most popular Internet software, over 1 million downloads weekly, 2 million daily users, and the # 1 most searched Internet subject. After taking the company to # 1 status, Weiss left the company in September 2001 when it relocated to Nashville, TN and co-founded ShareComm, Inc., a technology start-up venture. Previously, Weiss was founder of WebRadio.com and served as its Vice President & General Manager. WebRadio.com, a subsidiary of GEO Interactive Media Group, Ltd. (GIM:LSE), transmits terrestrial radio stations’ signals on-line through the innovative EMBLAZE "plug-in free" streaming media technology developed by GEO. WebRadio.com was valued at $441 million during Weiss’ tenure. Previously, Weiss was VP, Strategic Marketing for GEO. Prior to GEO, Weiss held several positions at Sirius Publishing, Inc from 1994 to 1998. As Vice President of Entertainment & Business Development, he negotiated and acquired the digital rights to movies and video programs from major motion picture studios, independent production companies and record labels and served as company spokesperson for its MovieCD product line. As VP, Marketing, he played a key role in Sirius' trajectory as a major player in the multimedia industry--growing annual company sales from $100,000 to $22 million within nine months. Previously Weiss spent 16 years in the home video industry.

Dr. Lars Buttler is a Founder and the CEO of Trion World Network, Inc., the publisher and developer of original entertainment and games for the broadband era. Dr. Buttler helms strategy and business direction for Trion as the company sets out to define the future of entertainment. Under his leadership, Trion develops groundbreaking new capabilities and content for broadband, the greatest entertainment and mass media platform. Prior to founding Trion, Dr. Buttler was the Vice President for Global Online at Electronic Arts, the world’s largest independent developer and publisher of interactive entertainment software. Dr. Buttler led EA’s strategy for online games and services and ran EA’s Online Studio, home to the pioneering Ultima Online MMOG franchise. Before EA, Dr. Buttler served as Vice President for Leveraged Buyouts at the Carlyle Group, the premier global private equity firm, focusing on large-scale investments in entertainment, media, and telecommunications. Prior to Carlyle, Dr. Buttler served as President of Wingcast Europe, a joint venture of QUALCOMM & Ford Motor Co., and a leading wireless in-vehicle media platform & interactive service network. He holds a Ph.D. in Engineering from Dortmund University and the Massachusetts Institute of Technology (MIT), and earned an M.B.A from Harvard Business School.

Lewis Rothkopf, VP of Business Development, Paltalk: As VP of Business Development, Lewis oversees the company’s efforts to broaden its reach by building strategic partnerships with content providers and distribution platforms. Prior to joining Paltalk, Lewis was Head of Distribution for the National Broadband Company (NBBC), NBC Universal's digital video syndication business. Active in the digital media community for more than ten years, Lewis spent five years at DoubleClick Inc.’s TechSolutions for Publishers business. Prior to joining NBC Universal, he was at Lightningcast Inc. (acquired in May 2006 by AOL LLC) as director of sales. In those capacities, he spearheaded digital technology and media solutions for various digital businesses, including AOL, Washington Post, Newsweek Interactive, Disney/ABC, Scripps Networks, MTV Networks, among others.

Lauren Cole, President, Cole Media: Ms. Cole is President of Cole Media, a company that helps clients set up and launch media-related businesses. Clients include companies launching cable and satellite channels, mobile content services, video-on-demand, and broadband content, both in the U.S. and internationally. Companies that Cole Media has worked with include TV Guide, Network Live (AOL/XM Radio/AEG), TV One (Radio One/Comcast), Technicolor, Sony Pictures Entertainment, E! Entertainment, GSN, Granada America, World Championship Sports Network, National Lampoon, Wine Network, HBO Latin America, and Anthony Robbins Companies. Ms. Cole was previously Chief Operating Officer of PacketVideo Corporation, the first company with technology and applications to stream video over wireless devices, where she oversaw all of the business activities of the company. Under her supervision, PacketVideo established contractual relationships with over 200 global media and internet companies, including all of the major studios, and numerous major broadcasters, cable companies, and streaming media companies around the world. Prior to joining PacketVideo, Cole spent 8 years at Sony Pictures Entertainment in the International Television area where she was responsible for launching, making investments in, and supervising Sony’s cable channel investments in Europe, Latin America, Asia, and Australia. During her tenure at Sony, the company launched or made investments in 35 channels. She also headed up operations for Columbia TriStar International Television. Cole also worked in Warner Bros.’ Strategic Planning Dept, and at Bain and Company. She has a degree in Applied Mathematics from Harvard College and an M.B.A from the Stanford Graduate School of Business.