Click on the Video Below and Sample a Session from a previous Digital Hollywood event. For Additional Video Sessions, Click Here Digital Hollywood Monday, October 29th 3:45 PM – 5:00 PM Track IV: The Personalized Experience - Mobile Personalized Mobile & Broadband Content & Commerce: Innovation in Search, Contextual Information, Social Media and User Experience Mobile communications, as a voice and data network is by definition a social experience, so that it is not a great leap of imagination to see how the future of social networks – which engage untold millions of broadband users – will naturally migrate to the mobile platform. Staying in touch, as an audio, video, text based as well as a community-based idea is a concept that is only beginning to be addressed and explored. Personalization represents the future of what most of our lives are about to be immersed in. Personalization is communications, entertainment, commerce as well as exploration. In this session, we will begin to explore the ideas and technologies that will make up that future. John Smelzer, Senior Vice President and General Manager, Mobile, FOX Interactive Media Darcy Lorincz, CEO, Origin Digital Alberto Montesi, CEO, Flycell, Inc. Dorrian Porter, CEO, Mozes, Inc. Vijay Sundaram, COO, ZadMobile Lee Hancock, Chief Executive Officer and founder, go2 Frank Chindamo, President and Chief Creative Officer, Fun Little Movies, Moderator Lee Hancock, CEO and founder of go2®, is one of the early pioneers in the mobile content industry, having started and launched the world’s first mobile, local search directory and movie guide in 1999. Based on his ideas around making accurate and compelling local information more easily and quickly available over mobile phones and other portable devices, go2 has attained more than 10 U.S. patents, and has several others pending in the fields of local internet search and content. Since 1999, Hancock helped go2 survive through the Internet bubble and today he is actively leading the expansion and deployment of location enabled go2 Mobile Content Network™, which today is the most-trafficked, location-enabled network of mobile websites in the U.S. The go2 Mobile Content Network currently consists of over 350 integrated mobile websites, including over 130 mobile websites dedicated to specific colleges and universities throughout the U.S. and is visited over 2 million times every month by mobile phones users on virtually all major U.S. carriers. All go2 mobile content sites are fully integrated and personalized for users through go2's patented location technologies and, where available from carriers, incorporate the ability to automatically locate users with GPS-like LBS technologies. go2 enjoys industry-leading deck placements on the mobile web menus of most major wireless carriers in the U.S., including Alltel, Amp’d Mobile, Boost Mobile, Cingular, MetroPCS, Revol, Sprint Nextel and Verizon Wireless. go2 also offers a premium downloadable Java application, go2 mGuide™, currently offered through Cingular and Sprint Nextel. Hancock was a co-founder of inBuilding Systems Corp., a provider of high-speed Internet access for multi-tenant office buildings, which was successfully sold in 2000. Earlier in his career he was the head of the corporate department of a 200-person California law firm, Allen Matkins, where he specialized in mergers and acquisitions, and representing VC backed companies and VC investors. Hancock, who is also a CPA, is on the board of directors of Inabled Online Corp., a digital directories and advertising company in San Diego, California. Hancock received the Ernst & Young Entrepreneur of the Year award in Orange County, California in 2000. Darcy Lorincz is the Chief Executive Officer at Origin Digital Inc. Together with the co-founders he is responsible for building the business plan and raising the capital to privatize this company derived from assets acquired from public company SAVVIS Communications. Previously Mr. Lorincz was the Vice President and General Manager of Global Rich Media Services at SAVVIS Communications where he built the Media and Entertainment Division from it’s inception to the business today at over $80M annual revenue contributing to 10% of SAVVIS current annual revenue. He has over 20 years building, implementing, and managing technology strategies, products, and solutions for the IT, telecommunications, and networking industries. In his current role, Lorincz will be directing this new venture and building Origin Digital into a premier provider of Digital Media products and Services. Prior to joining SAVVIS, as VP Americas, Mr. Lorincz helped set the global strategy for the Networking and Communications segment of the BBC Technology product and marketing focus, primarily focused on New Media in IP and Mobile program distribution. Prior to joining the BBC, Lorincz was the Managing Director for M&E at Global Crossing. There he directed the strategy for entry and growth of Global Crossing in the Media & Entertainment markets. He then directed the execution of the technology strategy and operating plan for a global applications-enabled media extranet for on-demand and consumption based network services. Dorrian Porter is the founder and CEO of Mozes, Inc., a mobile search company based in Palo Alto, California that connects consumers with information at the point of inspiration. Previously, Dorrian was a co-founder of HigherMarkets, Inc., where he helped pioneer the concept and delivery of on-demand, multi-tenant software applications. As CEO in 2002, Dorrian guided the company to its acquisition by SciQuest, a Nasdaq listed company, and through June 2005 led SciQuest's sales & strategy for the university market. Prior to co-founding HigherMarkets, Dorrian practiced corporate and securities law at Wilson Sonsini Goodrich & Rosati in Palo Alto, California where he represented a wide range of technology companies. Prior to joining WSGR, he worked in Canada as a corporate associate at McCarthy Tetrault, an analyst at Harrowston, Inc. (now TD Capital) and at the Canadian Parliament, including the Prime Minister's Office. He received a law degree and an MBA from the University of Toronto and Bachelor of Social Sciences from the University of Ottawa. Alberto Montesi is the CEO of Flycell, Inc., a digital entertainment provider in New York City. Mr. Montesi began his distinguished career in Rome, Italy, as a development consultant helping Italian businesses expand into other European markets. In 2001, Mr. Montesi joined Acotel Group, taking his strategic planning expertise to one of Italy's most prosperous wireless service providers. Mr. Montesi's success at Acotel Group landed him an appointment as CEO of Flycell, Inc., in November 2004. Mr. Montesi remains active in the mobile marketing community in Italy, and is dedicated to continuing its advancement. Frank Chindamo, President and Chief Creative Officer, Fun Little Movies: Frank Chindamo is the President and Chief Creative Officer of Fun Little Movies. "FLM" specializes in producing original, live-action comedy films for its mobile channels of entertainment on Sprint-Nextel, Microsoft, Smart Video phones, in the US and many other countries around the world. They’re known as "Fun Funny Phone Films." Fun Little Movies has been the subject of cover stories in Forbes Magazine and the L.A. Times, and stories in Variety, Hollywood Reporter, CBS Radio, Wired Magazine, CBS TV’s Inside Edition, The Chicago Tribune, and several other outlets. Frank Chindamo holds the world's record for most short films made independently. His films have appeared on HBO, Showtime, CBS, PBS, A&E, Playboy, MTV and Comedy Central, etc. They’ve won 20 awards including The American Cine Golden Eagle, The American International Film Festival and a Finalist's Place for Best Short at the Cannes Film Festival. Frank is also an Adjunct Professor at the University of Southern California. At USC, Frank teaches short screenplay writing. He also created the Student Script Database, the tool which will allow directors and writers to pool their talent and is intended to bring the best-written scripts at USC to the screen. As Executive Director of the Staged Screenplay Reading Series at the Lee Strasberg Theater, and as the Director of the Professional Screenwriting Workshops at SONY Studios, Chindamo developed fourteen feature films which have been produced for the screen. Frank also taught at the Gotham Writer’s Workshop and City University of New York. Frank was also a Vice President of Development at two production companies in LA and has worked as a script consultant on numerous projects. Frank Chindamo received his Film B.F.A. from N.Y.U. and his Screenwriting M.F.A. from Columbia University.